Getting Started with CultureAI
Welcome to CultureAI! This guide will help you get started with your cultural intelligence platform.What is CultureAI?
CultureAI is a cultural intelligence platform that helps brands understand their performance, analyze competitors, benchmark against industry standards, and create AI-powered content. It transforms video data into actionable insights and strategic recommendations.Understand Your Brand
Deep insights into your content performance, audience resonance, and cultural positioning
Analyze Competitors
Benchmark against competitors and discover winning formulas
Explore Industry Trends
See what’s working across your entire industry
Create Content
Generate AI-powered videos using proven patterns and brand context
Generate Reports
Strategic reports for board presentations and planning
Get AI Assistance
Natural language interface for exploring your data
Navigation Overview
The CultureAI dashboard is organized into main sections accessible from the sidebar:
| Section | What It Does |
|---|---|
| Home | Copilot AI assistant — your command center |
| Brand Hub | Your brand’s cultural health and performance |
| Competitive | Leaderboard and competitor analysis |
| Industry Lens | Benchmark against cultural lanes |
| Create | AI content studio for video generation |
| Reports | Strategic reports and analysis documents |
Brand Selection
At the top of the sidebar, you’ll see a Brand Selector. This lets you switch between different brands in your portfolio (if you’re managing multiple brands).
Make sure you’ve selected the correct brand before diving into analysis. All data and insights are brand-specific.
Your First Steps
- Start with Copilot — Ask “Show me my brand sources” to ensure your brand is set up correctly
- Explore Brand Hub — Get familiar with your brand’s performance metrics
- Check Competitive — See how you stack up against competitors
- Try Content Studio — Generate your first AI video idea
Next Steps
Now that you understand the basics, explore the guides for each feature:- Copilot Guide — Learn how to use the AI assistant
- Brand Hub Guide — Understand your brand’s performance
- Competitive Analysis Guide — Analyze your competitors
- Industry Lens Guide — Explore industry trends
- Content Studio Guide — Create AI-powered videos
- Reports Guide — Generate strategic reports