> ## Documentation Index
> Fetch the complete documentation index at: https://docs.cultureai.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Agency workflow

> A simple way for agencies to use CultureAI across multiple client brands

# Agency workflow

CultureAI can support agency teams that need to manage multiple brands, compare clients against their markets, and turn analysis into clear recommendations.

## What agencies usually need

Most agency teams use CultureAI to:

* review brand performance more consistently
* compare clients against their competitors
* understand category movement before presenting strategy
* build a market-entry or category-entry case for a new client
* present category findings during a new business pitch
* turn findings into clearer creative or planning recommendations

## A practical workflow

### 1. Start with the client goal

Before diving into the product, decide what the client needs most right now:

* performance understanding
* competitor benchmarking
* category context
* creative direction

### 2. Use the right feature for the question

* [Competitor Hub](/docs/features/competitor-hub/overview) for competitor comparison
* [Cultural Listening](/docs/features/cultural-listening/overview) for market context
* [Competitive reports](/docs/features/reports/competitive-reports) for stakeholder-ready summaries
* [Content Studio](/docs/features/content-studio/overview) for next-step creative development

### 3. Turn findings into recommendations

Agencies often use CultureAI best when they translate the output into:

* a clearer client narrative
* a sharper creative brief
* a list of practical next tests
* a market-backed reason for a proposed move

## Helpful companion pages

* [Getting started](/docs/guides/user/getting-started)
* [How reports work](/docs/architecture/brand-reports)
* [Data & methodology](/docs/data-methodology-overview)

## A good rule for agency teams

Keep the platform focused on the client question you are trying to answer. The strongest outputs usually come from using CultureAI to support a specific decision rather than trying to surface every possible insight at once.